Mercadona Acquires Logifruit to Boost Circular Economy and Strengthen Supply Chain
Mercadona agrees to acquire Logifruit to unify logistics and enhance sustainability through circular economy principles, integrating 1,600 employees and awaiting regulatory approval.
- • Mercadona has agreed to acquire Logifruit, specializing in reusable packaging management.
- • The acquisition will integrate 1,600 Logifruit employees into Mercadona's workforce.
- • The deal is subject to competition authority and administrative approvals.
- • Mercadona aims to strengthen its supply chain and promote responsible logistics aligned with circular economy principles.
Key details
Spanish supermarket giant Mercadona has reached an agreement to acquire Logifruit, a company specialized in managing reusable packaging. This strategic move aims to unify Mercadona's logistics processes and enhance the efficiency and sustainability of its distribution network.
Logifruit, with its 1,600 employees, will be incorporated into Mercadona's workforce following the acquisition, which is still pending approval from competition authorities and other necessary administrative bodies. Mercadona expects the integration to generate significant synergies and optimize resources across its supply chain.
David Cid, Mercadona's Logistics Director, highlighted the long-standing partnership with Logifruit's president, Pedro Ballester, emphasizing the value of their collaboration since 1996. Ballester praised the success of the partnership, noting that Logifruit has exceeded expectations in specialization and efficiency. Both leaders view this acquisition as a continuation of responsible logistics practices aligned with circular economy principles, benefiting Mercadona, its suppliers, and the environment.
This acquisition is a pivotal step for Mercadona’s commitment to promoting sustainability through circular economy initiatives. By bringing reusable packaging management in-house, Mercadona aims to accelerate its efforts towards a more sustainable supply chain.
While other Spanish companies like Seat&Cupra have also invested heavily in circular economy projects such as vehicle parts recovery hubs in Barcelona, Mercadona’s focus on logistics integration represents a unique approach within the retail sector to sustainability.
With regulatory approvals pending, the deal’s completion will mark a significant milestone for Mercadona’s sustainability agenda, reinforcing its strategy to streamline operations and lead on circular economy efforts in Spain’s retail landscape.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.
