EL PERIÓDICO Strengthens Digital Media Leadership in Catalunya and Spain in December 2025
EL PERIÓDICO records strong audience growth in Catalunya and Spain, becoming a top digital media outlet with significant national reach.
- • EL PERIÓDICO leads digital media in Catalunya and ranks eighth in Spain nationally.
- • Unique users in Catalunya grew 10.4% to over 3.16 million in December 2025.
- • National reach expanded by 21.7%, surpassing major competitors like La Razón and La Vanguardia.
- • Growth credited to rigorous journalism and expanded digital content including specialized portals.
Key details
EL PERIÓDICO has solidified its position as the leading digital media outlet in Catalunya and the eighth largest general information source in Spain, according to December 2025 audience data from GfK DAM. The newspaper, published by Prensa Ibérica, attracted 3,162,156 unique users in Catalunya, marking a 10.4% increase from November. Nationally, it reached 14,823,264 unique users, showing a remarkable 21.7% growth—the highest among Spanish generalist press outlets, surpassing competitors like La Razón and elDiario.es, and topping La Vanguardia by over two million readers.
This growth is attributed to EL PERIÓDICO's rigorous journalism and its expanded digital content offerings, including specialized portals such as Expertoanimal.com and Recetasgratis.net. Top articles in December covered critical topics like the African swine fever outbreak in Catalunya, legal proceedings involving the Attorney General, and the Christmas Lottery. Enhanced visibility on search engines and social media platforms has further boosted readership.
Prensa Ibérica, which acquired EL PERIÓDICO in 2019, operates 26 newspapers across Spain, leading in regional and local news. Their strong position highlights ongoing consolidation trends in Spain’s digital media landscape, aligning with broader movements in digitalization and economic investment under Spain’s sovereign fund initiatives. The December audience figures represent the highest recent reach since GfK began official monitoring, indicating EL PERIÓDICO’s growing influence in Spanish digital news.
This article was synthesized and translated from native language sources to provide English-speaking readers with local perspectives.
